Gordonator

2013 is the year of the Snake. So what does Snake reminds you of? For me it’s Snake Brand Prickly Heat Powder. There’s not much info, not even a website or Wikipedia on this product except a Facebook page which you can like here.

From Wikipedia, Setsubun (節分) is the day before the beginning of Spring in Japan. The name literally means “seasonal division”, but usually the term refers to the Spring Setsubun, properly called Risshun (立春) celebrated yearly on 3rd February as part of the Spring Festival (春祭 haru matsuri). In its association with the Lunar New Year, Spring Setsubun can be and was previously thought of as a sort of New Year’s Eve, and so was accompanied by a special ritual called mamemaki (豆撒き) (literally “bean throwing”) to cleanse away all the evil of the former year and drive away disease-bringing evil spirits for the year to come.

More reading here.